Certified Meeting Professional (CMP) Practice Exam 2025 - Free CMP Practice Questions and Study Guide

Question: 1 / 565

According to measurement standards, what percentage of the meeting should be evaluated at level 5 (ROI)?

10%

15%

5%

The evaluation of meetings at level 5, which focuses on Return on Investment (ROI), is typically designed to assess the financial benefits and overall value of the meeting against its costs. According to established measurement standards, the expectation is that evaluating around 5% of the meetings for ROI provides a sufficient and reasonable sample size to draw meaningful conclusions without overwhelming the evaluation process. This allows planners to assess the financial impact effectively while still managing the time and resources allocated for evaluation.

Understanding that ROI is often more complex and resource-intensive to measure than other evaluation levels, capping it at this percentage keeps it practical and achievable for organizations. This standard reflects a recognition that while ROI is crucial, measuring it across every meeting may not be feasible or necessary for effective decision-making and improvements.

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25%

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